NIO Profit Margin 2019-2025 | NIO

Current and historical gross margin, operating margin and net profit margin for NIO (NIO) over the last 10 years. Profit margin can be defined as the percentage of revenue that a company retains as income after the deduction of expenses. NIO net profit margin as of June 30, 2025 is -34.71%.
Sector Industry Market Cap Revenue
Auto/Tires/Trucks Auto Manufacturers - Foreign $12.857B $9.005B
NIO is a pioneer in China's EV market. NIO's unique selling proposition is to provide EVs at competitive pricing. Importantly, NIO does not really manufacture its own cars. It contracts state-owned JAC Motors, headquartered in eastern China's Anhui province, to make vehicles. In turn, JAC charges fee for every car. In fact, NIO does not have a dealership network and instead sells its vehicles through apps and a network of swanky NIO Houses, located in some of the most expensive areas of China's largest cities.
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