The Priceline Group Market Cap History (PCLN)
Historical market capitalization for The Priceline Group (PCLN) over the last 10 years. The current market cap for The Priceline Group as of October 20, 2017 is $94.58B.
|Priceline.com Incorporated has pioneered a unique e-commerce pricing system known as a `demand collection system` that enables consumers to use the Internet to save money on a wide range of products and services while enabling sellers to generate incremental revenue. Using a simple and compelling consumer proposition - Name Your Own Price - priceline.com collects consumer demand, in the form of individual customer offers guaranteed by a credit card, for a particular product or service at a price set by the customer.|